The readers of the tageszeitung (taz)

Untersuchungen zum Publikum der tageszeitung

Time span
01/1993 - 12/2022
Conductor Prof. Dr. Bernd Blöbaum
Institution Institut für Kommunikationswissenschaft
Funding taz-Verlag
Keywords media use, tageszeitung


Since 1993, taz readers are regularly questioned about their use and evaluation of the newspaper. Analyses from 1993, 1998, 2000, 2003, 2006 and 2010 offer insights into the readers' profiles and their relationship to the project "tageszeitung". In 2010, an explorative survey among kiosk buyers was conducted as well as a survey among users of, the newspaper's online portal. Also, a survey among the users of zeo² und members of the taz association was conducted in 2014. The studies are commissioned by the taz.